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Participation with a digital stand

With a digital stand you can communicate with the audience in several ways. You create your stand via the exhibitor portal which you will get access to after registering. Here you can add films and information materials, talk to the visitors via chat and video calls, and register the contact details for students who are interested in more information.

What is included in a digital stand?

When you register as an exhibitor your will obtain a standard stand which includes the following features:

  • 1 presentation film (20 seconds) which will be shown to all visitors.
  • 1 mini webinar (3 minutes) which can be shown in the main film window on your stand.
  • 1 line for chat
  • 1 line for video calls
  • Opportunity for livestream
  • Basic information / info text
  • Top banner and logo
  • Up to 10 frequently asked questions (FAQ)
  • Listing/overview of the programs you offer.
  • Links to downloadable material
  • Function for registering new leads.

The content in your stand will be available for one year.

Illustration of a digital stand. Click on image for larger version with explanatory text.

Presentation film:
The presentation film is an important part of the digital fair. The film will be included in a film carousel (film sequence), which students can watch before the fair visit. This is to give them an overview of all exhibitors. The presentation film will also be visible on your digital stand. We recommend that you make an interesting film which will quickly grasp attention.

Mini webinar
You can also have a mini webinar on your stand which can last for up to 3 minutes. This is highly recommended so that you can give visitors more detailed information about your institution. The mini webinar must be pre-recorded to make it available for visitors any time. A chat function is also included sot that the audience can ask questions while watching. 

Chat and video calls.
The digital stand provides the opportunity to communicate with the audience via chat and video calls. One line for chat and one line for video calls is included in a standard stand, and you can order additional lines if needed.

You can also have livestream session during the opening hours of the fair. If you choose to do so, we recommend that you inform the audience about this on your stand so that they know when they can watch your live video. Livestream is a great way of showing more of your institution, for example by doing campus tours, interviewing current students, answering questions live and much more.

Additional content

You can order additional content for your stand via an order form for additional content and services which will be available after registering.

Picture and text in the exhibitor overview / exhibition hall.
You can add a picture and text to the listing of your institution in the exhibitor overview (exhibition hall). This is a great opportunity to become more visible at the fair. You can see examples of listings with and without picture and text here.

Additional lines for chat and / or video calls
One line for chat and one line for video calls is included in a standard stand, and you can order additional lines if needed. The required number of lines needed should be determined based on expected traffic and available staff. You can order additional lines prior to or during the events.

Extended presentation film – 30 or 40 seconds
Standard length of the presentation film is 20 seconds, and this is included in the price. You can choose to extend your presentation film to 30 or 40 seconds at an additional cost.

The webinar program is an important part of the Student fairs. A webinar does not have to be a traditional presentation of a specific subject in front of the camera. It can also be a promotional film or presentation of your institution/campus which you think can be of interest for the target audience. The webinar can last for up to 15 minutes and must be pre-recorded. A chat function is also included sot that the audience can ask questions while watching. 

Illustration – webinar program

Channels are not included in the standard stand but can be ordered as additional content. Channels can make your ‘bigger’ and will give you the opportunity to provide more detailed information about our institution and programs. An overview of the channels will be easily visible on your stand and each channel will have the same structure and content as the main stand.

A channel can present a specific subject area, education or career opportunity which you want to highlight.  A channel can also present other information such as student life, campuses or programs.

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